Glossary of Data Science and Data Analytics

What is Cybersecurity?

Notifications that come to your phone every morning, your online banking transactions, photos you store in the cloud, or your company's customer database. What do these have in common? They are all digital assets and each is a potential target. Cybersecurity comes into play at this point. It has now become a topic that not only large companies, but every individual and institution should pay attention to. So what exactly is cybersecurity and how does it work? In this article, we will provide a comprehensive look at the threats we face, starting with the basics of cybersecurity, to the measures that need to be taken.

What is Cybersecurity?

Cybersecurity is the entire range of technical, administrative, and physical measures applied to protect computer systems, networks, software, mobile devices, and data from malicious digital attacks. This concept is also known as electronic information security or information technology security.

The main goal of cybersecurity is to protect three critical features of digital assets. The first is privacy; data must be accessible only to authorized persons. The second is integrity; information should not be altered by unauthorized persons. The third is accessibility; systems and data must be accessible to authorized users when needed.

It has a wide range of applications, from a simple password policy to complex encryption protocols, from firewalls to AI-powered threat detection systems. It aims to protect both the personal information of individual users and the critical infrastructures of institutions.

Cybersecurity is not a static concept. Since threats are constantly evolving, defense mechanisms must also be kept up to date. Cybersecurity in an organization requires a holistic approach that encompasses all components, from employees to senior management, processes to technologies.

The Importance of Cybersecurity for Businesses and Individuals

In an era of rapid digital transformation, cybersecurity is vital. Valuable information from financial data to health records, from trade secrets to personal photos, is stored in digital media. This creates attractive targets for cyber attackers.

From a business perspective, the cost of a data breach isn't just limited to financial loss. Loss of reputation, shaken customer trust, legal sanctions and operational interruptions also have serious consequences. Regulations such as the KVKK (Personal Data Protection Act) in Turkey and GDPR (General Data Protection Regulation) in Europe are forcing companies to be more responsible with data security. Failure to comply with these regulations can lead to heavy administrative fines.

For individuals, the situation is different, but it is just as important. Problems such as identity theft, bank accounts being emptied, social media accounts being hijacked can be the direct result of inadequate security measures. Especially with the popularization of the remote work model, the security of home networks has also become a critical issue.

When it comes to critical infrastructure systems, the societal dimension of cybersecurity becomes even more apparent. A successful attack on systems such as power grids, water treatment plants, hospitals and transportation networks can wreak serious havoc on the physical world as well.

Major Types of Cyber Threats

Cybersecurity experts struggle with different types of attacks in an ever-evolving threat landscape. Understanding these threats is the first step to creating an effective defense strategy.

Malicious software (Malware)are software programs designed to damage systems, steal data, or provide unauthorized access. Viruses, worms, trojans and spyware fall into this category. Each has a different operating logic, but their common goal is to infiltrate and damage systems.

Ransomware Attacks are among the most common and costly cyber threats in recent years. Attackers encrypt the victim's data, blocking access and demanding a ransom in exchange for decryption. The WannaCry attack, which took place in 2017, affected more than 230 thousand computers in more than 150 countries around the world, causing billions of dollars in damage.

Phishingis a method of attack that uses social engineering techniques. It aims to deceive users by pretending to be a reliable source. Through fake emails, messages or websites, users are allowed to share their sensitive information or download malware. These attacks are becoming increasingly sophisticated and difficult to detect.

DDoS (Distributed Service Blocking) attacks aim to block normal users from accessing the service by loading excessive traffic on a server or network. It poses a major threat to e-commerce sites and online service providers in particular.

The Man in the Middle (Man-in-the-Middle) in their attacks, the attacker secretly listens or switches communication between the two parties. Especially on unsecured wireless networks, such attacks can be carried out more easily. Sensitive information, such as financial data, can be stolen in this way.

Insider Threatsrefers to security risks caused by malicious or careless personnel within the organization. Employees with a high level of access to systems can lead to security breaches, intentionally or unintentionally.

How Cybersecurity Works

Cybersecurity cannot be achieved by a single measure or tool. Instead, it adopts a multi-layered defense approach. This approach is known as in depth defense and aims to ensure that other layers provide protection even if one layer is exceeded.

The first stage is risk assessment. Organizations or individuals determine which assets may be targets, what threats they may be exposed to, and the possible effects of those threats. This analysis helps allocate resources to the most critical areas.

After the evaluation, appropriate safety checks are applied. These controls fall into three categories. Technical controls include technological solutions such as firewalls, antivirus software, encryption and access management. It covers administrative controls, security policies, procedures, and user trainings. Physical controls, on the other hand, include measures such as access cards to data centers, biometric systems.

Continuous monitoring is an indispensable part of cybersecurity. Security teams analyze log logs, monitor network traffic, and use behavioral analysis tools to detect abnormal activity on systems. When a suspicious situation is detected, rapid response plans come into play.

Cybersecurity is not a static process. Since new threats are constantly emerging, defense mechanisms also need to be updated regularly. Therefore, patches should be installed, security policies reviewed, and employees should be given ongoing trainings.

Finally, the human factor should not be ignored. Even the most advanced security systems can become ineffective due to untrained or careless users. For this reason, the dissemination of security awareness in organizations is critical.

Types of Cybersecurity

Cybersecurity is divided into several categories that require specialization in different areas. Each type focuses on protecting specific assets and systems.

Network Securitycovers measures designed to protect computer networks from unauthorized access, attacks and abuse. It includes technologies such as firewalls, virtual private networks (VPNs), network segmentation, and intrusion detection systems. Network security provides protection against both internal and external threats.

Application Securityis the process of detecting and troubleshooting vulnerabilities in software applications. Secure coding practices, regular security testing, penetration testing and software updates are considered in this scope. In particular, web applications must be protected against attacks such as SQL injection and cross-site scripting.

Cloud Securityfocuses on the protection of cloud-based systems and data. It includes measures such as data encryption, identity and access management, security configurations, and compliance audits. With the proliferation of cloud services, both the cloud provider and the customer need to fulfill security responsibilities under the shared responsibility model.

Endpoint Securitytargets the protection of end-user devices such as laptops, desktops, smartphones and tablets. Especially with the popularization of the remote working model, endpoint security has become even more critical. Antivirus software, device encryption, and remote management tools fall into this category.

IoT security (Internet of Things Security)covers the measures necessary to ensure the security of Internet of Things devices. Smart home devices, wearable technologies, and industrial IoT systems often require dedicated security solutions, as they often have limited processing power.

Data securityfocuses on maintaining the confidentiality, integrity, and availability of data, both moved and stored. Data encryption, access control, data classification and data loss prevention solutions are used in this field.

Creating an Effective Cybersecurity Strategy

A comprehensive cybersecurity strategy requires the coordinated work of multiple components. This strategy must be customized according to the size, sector and risk profile of the organization.

The first step is to establish clear security policies and procedures. These documents define acceptable use policies, password requirements, data classification standards, and access control rules. Policies must be understandable and enforceable by all employees.

Employee training and awareness programs are one of the cornerstones of a successful cybersecurity strategy. The human factor may be the weakest link in the safety chain. With regular training, employees should be made aware of how to recognize phishing emails, create strong passwords, and report suspicious activity.

An incident response plan is critical to being able to respond quickly and effectively in the event of a security breach. This plan should include steps to detect the violation, limit the effects, recover the system, and fulfill legal requirements. With regular exercises, the effectiveness of the plan should be tested.

Regular safety tests and inspections help to proactively identify weak points in systems. Penetration tests, vulnerability scans and code reviews should be carried out within this scope. The findings should be assessed quickly and necessary corrections should be made.

The choice of technology and tools should be determined according to the needs of the organization. Firewalls, antivirus software, SIEM systems, data loss prevention tools and encryption solutions should be used in a balanced manner. The main thing is not to choose the most expensive or most popular tool, but to find the solution that best meets the requirements of the organization.

Precautions to be taken against cyber attacks

Both individuals and organizations can significantly reduce the risk of cyber attacks by implementing some basic precautions.

Using strong and unique passwords is one of the simplest but most effective measures. Passwords must be at least 12 characters long, contain upper and lower case letters, numbers and special characters. Using the same password on multiple accounts can cause all accounts to be compromised in the event of a breach.

Two-factor authentication (2FA) adds an additional layer of security to accounts. Along with the password, a second factor is requested, such as the code sent to the phone or biometric verification. This method ensures the protection of the account even in case of theft of the password.

Software updates should be installed regularly. Manufacturers release updates to close discovered vulnerabilities. Delaying these updates leaves systems vulnerable to known vulnerabilities.

Regular data backups can be life-saving in situations such as ransomware attacks. Backups should be stored in a separate location from the main system and preferably offline. The functionality of the backups should be regularly tested.

Up-to-date antivirus and firewall software must be used. These tools detect known threats, preventing them from infiltrating systems. But it should be remembered that these alone are not enough, they should be used as part of a comprehensive security approach.

Finally, caution should be exercised against suspicious emails, messages and links. Attachments from unknown sources should not be opened, messages that appear legitimate but with unexpected requests must be verified.

Consequence

Cybersecurity is an issue that is too critical to ignore in today's digital world. From individual users to global companies, this field of interest to everyone requires a dynamic and proactive approach in the face of ever-evolving threats. Taking measures ranging from strong passwords to comprehensive security strategies, employee training to technological investments is essential to protect our digital assets.

Cybersecurity is not a project that you can implement and forget once, but a process that requires continuity. You should keep your defense mechanisms strong with regular updates, tests and trainings. Getting professional support, especially at the enterprise level, can help you optimize your security strategy and prepare for new threats.

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